Achieving growth in turnover, market share and profits requires a robust marketing and business development strategy and then effective tactics, the results of which must constantly inform and evolve the strategy and the financials. There’s no point spending money on marketing communications until you’ve created a strong buying proposition based on identifying and understanding your prospect personas, needs and wants. Segmenting your audience and showing how you add more value than your competitors is the starting point to ensure you target your most profitable prospects. Then you can determine what messaging and what tactical activities will deliver the best return on your investment and generate new customers.
If you need any strategic or tactical marketing support, our fully funded services are available across the SouthWest, West, South, and London, and new areas are coming on stream every month. If you’re in one of the areas below you’ll find our teams ready and waiting to help you! As a GetSet client, you’ll also be able to get connected to other businesses just like you, and benefit from access to our Partner Portal where you’ll find our tried and trusted partners.